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Professional Brand Design Workshop

2-day Course

Ideal for those moving into graphic design and aspiring to create branding work. Great for those who don't have a design degree or diploma, but want a job in graphics or who want to learn all about mainstream graphic communication for their own company brand development. Delivered by a design expert.

Basics

A brief history in graphic design
Graphic designer v artist
Modes of graphic design
The role of the designer
Famous designers and their work

The logo

Straplines and mission statements
Marketing aspects
Key questions
Imagery
Type
Colour
Restrictions
Uses
Application
Image formats

The brand

Emotion
Promise
Reputation
Values
Associations
Implications
When it all goes wrong

Brand development

Applications
Grids
Guidelines
Other media
CMYK v RGB
Printing: materials, techniques, restrictions, specials, tactile considerations
International considerations
Copyrighting
Trademarking
Brand protection

Case studies

Looking at successful brands
Looking at poor branding

Design practice

Ensuring it all goes right

Other considerations

Linking up with other media

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ALL DESIGN WORKSHOP TRAINING COURSES:

• Magazine Design Workshop
• Corporate Branding Design Workshop
• Website Design Workshop
• Leaflet Design Workshop
• Book Design Workshop

FULL TRAINING COURSE LIST >>

QUICK ENQUIRY

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select type InDesign Photoshop Quark Xpress Acrobat Illustrator Dreamweaver Flash FileMaker Pro Apple Mac OS Apple Software Suite Design for Print Design for Web Web Overview for Business Design Workshop Other
Type of learning required?*:
select type Complete beginner Basic Level Intermediate Level Advanced Level Crash Course Update Course Mixed with other Software Bespoke NEW! 1 week Blitz Other
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CALL 0117 924 6264
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DESIGN TRAINING DELIVERED WHEN YOU NEED IT

• Individuals or Groups
• Corporate or Private
• On- or Off-SIte
  
• Flexible Dates
  
• PC or Mac
• Pre-course Analysis
• Set Software, Task based, Role-based, Mix-and-match or Bespoke
  
• Free Manual
• 90 Days' Free Post-training Support
• Completion Certificate
• Delievered by a Design-experienced Professional
• Live Training with Live Solutions (unlike e-learning)
• Intimate-sized Classes
• 98% Feedback Rate (GOOD or EXCELLENT)
• Up-to-date Instruction